Privacy Policy

Last Updated: May 2026

1. Introduction

Welcome to Boo's Pet Care. We provide professional pet care and dog walking services in Rushden and the surrounding Northamptonshire areas. We are committed to protecting the privacy of our clients and website visitors. This policy explains how we collect, use, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are (Data Controller)

The data controller responsible for your personal data is:

Business Name: Boo's Pet Care
Contact Email: boospetcare.rushden@gmail.com
Phone Number: +44 7841026623, +44 7734696306
Postal Address: 45 Springfield Road, NN10 0QT, Rushden, Northamptonshire

3. The Data We Collect

We collect and process personal information to provide safe pet care services and run our website. This includes:

Contact Information: Your name, home address, email address, and phone number.
Service & Home Information: Your property entry details (e.g., key safe locations, alarm codes, gate instructions) and emergency contact details.
Pet Information: Your dog's name, breed, age, medical history, behavioural traits, vet details, and vaccination records.
Media: Photos or videos of your dog taken during walks (used for client updates or social media marketing, only with your explicit permission).
Technical Data: Your IP address, browser type, and how you use our website, collected automatically when you visit.

4. How We Collect Your Data

We collect your information when you:

Fill out a contact form or booking request on our website.
Complete our client onboarding forms or vet release forms.
Interact with our website via automated cookies and tracking tools.

5. Hosting and Website Infrastructure

Our website is built and hosted on the Wix.com platform. Wix provides the online infrastructure that allows us to run our website and offer services to you. Your data may be stored through Wix.com’s secure data storage, databases, and general applications behind industry-standard firewalls.

6. Cookies, Google Analytics, and Paid Ads

We use cookies to ensure our website functions correctly and to analyse our marketing performance:

Google Analytics: We use this tool to track anonymous traffic data, helping us understand how visitors find and use our website.
Paid Advertisements: We use tracking pixels from advertising networks (such as Google Ads or Meta) to measure the effectiveness of our local advertising and to serve relevant ads to users who have visited our site.
Cookie Control: You can accept or decline non-essential tracking cookies via the cookie consent banner displayed on our website.

7. Lawful Basis for Processing

Under the UK GDPR, we only process your data when we have a valid legal reason:

Contractual Necessity: To carry out our dog walking services, access your property, contact you in an emergency, and manage payments.
Consent: For sending you marketing emails, dropping tracking cookies, or posting photos of your dog on our social media channels.
Legitimate Interests: To maintain website security, prevent fraud, and analyse traffic to improve our local business.

8. Data Security and Key Protection

We take the security of your home and data very seriously:

Physical keys are kept securely and are never tagged with your full name or home address.
Digital records of alarm codes and entry details are stored securely on password-protected, encrypted devices.
We will never share your address, entry codes, or personal details with unauthorised third parties.

9. Bookings, Payments, and Cancellations

Cancellation Policy: We require a minimum of 24 hours' notice for any walk cancellations. If you cancel a booking with less than 24 hours' notice, or if we arrive at your property and cannot gain access to your dog, you will still be charged the full rate for that scheduled walk.
Payment Processing: When you pay for bookings through our website, your financial details are processed securely by third-party payment gateways integrated with Wix (such as Stripe, PayPal, or Wix Payments). We do not store your full credit or debit card details on our systems.

10. Data Sharing

We do not sell or rent your personal data. We only share data with trusted parties necessary to run our business:

Wix.com (our hosting provider).
Emergency veterinary professionals (if your dog requires urgent medical care while in our custody).
Tax and legal authorities (if strictly required by UK law).

11. Your Legal Rights

Under UK law, you have the right to:

Request a copy of the personal data we hold about you.
Ask us to correct inaccurate or incomplete information.
Request that we delete your personal data (where we no longer have a legal contract to keep it).
Withdraw your consent for marketing or cookie tracking at any time.

To exercise any of these rights, please email us at boospetcare.rushden@gmail.com.

12. How to Complain

If you have any questions or concerns about how we handle your data, please contact us directly. You also have the right to lodge a formal complaint with the UK's independent privacy regulator, the Information Commissioner’s Office (ICO)